Dr. Duane Varan

MediaScience CEO, Dr. Duane Varan, ranks among the top ten researchers in the world in terms of the number of top-tier advertising journal articles over the past decade.

This is a particularly noteworthy achievement for an industry researcher considering the other top 50 are almost entirely dominated by those specifically dedicated to academia.
MediaScience is somewhat unique among industry research firms in that it regularly publishes its work in academic journals where the research can benefit from the scrutiny of peer review. A recent study of peer-reviewed journal publications over the past decade found that Dr. Varan ranked 7th overall for publications in the top three journals and 11th overall if based on the inclusion of all advertising journals.

At MediaScience, we’re proud of our CEO/founder for this outstanding achievement and celebrate the transparent culture this reflects on our company.