Do premium environments deliver better results?

Do premium environments deliver better results?

Original article Think Premium Digital is an industry organisation designed to help marketers and their agency partners in the increasingly complex world of digital media. Think Premium Digital is a subdivision of the Premium Content Alliance. Not all digital media is...
Validating the value of Brand Integration

Validating the value of Brand Integration

PARTNER: ABC, Formerly Sears Case Study Brand Integrations are part of the future of advertising. Our work measuring brand integrations has impacted many TV and OTT Networks. What work has your network or brand done towards measuring integrations? With audiences...